Catalog Description
Also known as BUS 53
Advisory: Completion of BUS 52/CIS 52 and CIS 70 with grades of "C" or better
Hours: 54 lecture
Description: Introduction to marketing techniques and skills needed for a virtual or home-based office. Students identify, evaluate, and employ various virtual marketing techniques such as online networking, developing marketing kits and plans, researching professional organizations, creating websites, and utilizing Web-based resources and social media to market skills, services, and products. (not transferable)
Course Student Learning Outcomes
Effective Term
Fall 2018
Course Type
Contact Hours
54
Outside of Class Hours
Total Student Learning Hours
Course Objectives
General Education Information
- Approved College Associate Degree GE Applicability
- CSU GE Applicability (Recommended-requires CSU approval)
- Cal-GETC Applicability (Recommended - Requires External Approval)
- IGETC Applicability (Recommended-requires CSU/UC approval)
Articulation Information
Methods of Evaluation
Repeatable
No
